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Steve McIntosh Report Blog Archive



A suvey on mass media

According to a recent Gallup Poll, for the fourth straight year, the majority of Americans say they have little or no trust in the mass media to report the news fully, accurately, and fairly. The rate is 57% and that’s a record high for Gallup by one percentage point.
“Mass media” is defined as newspapers, T-V, and radio.
43% of those surveyed express a great deal or fair amount of trust. That ties the record low.
Gallup also asked: “In general, do you think the news media are too liberal? 48%. Just about right? 33%. Too conservative? 15%.
I wasn’t surprised that 67% of Republicans responded with little-or-no trust in the mass media. But I did find it interesting that 61% of Independents gave the mass media low marks. 59% of Democrats responded to a great deal or fair amount of trust in the media … with Independents at 39% and Republicans at 32%.
Those are not very encouraging numbers for someone who’s spent his entire working life in radio news. But I’ll keep trying.
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Our thought for today is from Frank Miller Jr.:
 
The day you write to please everyone you no longer are in journalism. You are in show business.”


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10/19/2010 1:14AM
A suvey on mass media
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